Association of Fundraising Professionals Fundraising Effectiveness Project Report Shows Donor Retention Challenges — How Legal Directives Memberships Can Help

The Association of Fundraising Professionals (AFP) Fundraising Effectiveness Project, Q3 2025 Report provides a clear view of the nonprofit sector’s current challenges: while total fundraising dollars grew about 3.7% year-over-year, donor numbers and retention rates remain a concern. (AFP, 2025 Q3 FEP) Even small improvements in retention can have a big impact on long-term sustainability. The […]

Why Stewardship Matters — And How Legal Directives Memberships Strengthen Donor Relationships

Nonprofits know that turning one-time supporters into long-term donors depends on intentional stewardship — not just asking for money. According to The Chronicle of Philanthropy, many organizations lose donors simply because they don’t consistently acknowledge gifts, express gratitude, or maintain meaningful communication over time. Strong donor relationships are built through consistent stewardship, appreciation, and ongoing […]

Legal Directives: A Natural Fit for Legacy Society Stewardship

A Legal Directives membership provides donors with secure, 24/7 access to their advance healthcare directives, emergency contacts, and key medical information — along with a wallet-sized access card branded with your nonprofit’s name. For Legacy Society prospects, this benefit resonates on a deeper level. 1. A Gift That Reflects Care, Not Just Recognition Rather than […]

Why Legal Directives Memberships Are a Smart Tool for Donor Retention (And What Forbes Says Nonprofits Should Do)

In a recent Forbes article on building donor loyalty, experts highlight that donor retention continues to be one of the biggest challenges nonprofits face today. With donor attrition rising, organizations must adopt proactive strategies that engage supporters beyond the initial gift, show appreciation, and build long-term relationships. What Forbes Says About Donor Loyalty According to […]

Deepen Donor Relationships with the Legal Directives Partner Program

At Legal Directives, we know that showing gratitude to donors goes beyond saying “thank you.” The Legal Directives Non-Profit Partner Program offers a meaningful way to show appreciation by giving your donors peace of mind: their healthcare and legal directives will always be within reach in a crisis.—an invaluable gift that provides peace of mind […]

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